When King & Spalding wanted to celebrate the 85th birthday of Griffin Bell, former Attorney General, Appeals Court Judge and Firm Managing Partner, they called Schroder PR. The firm had an idea to videotape partners interviewing the judge on a variety of subjects and distributing the tape to firm lawyers as a memento.

Schroder PR took the idea and turned it into reality, suggesting a few additional ideas along the way, including writing and producing a 3-minute introductory biography and adding four personal testimonials from partners at the end of the production. Schroder also suggested producing the project digitally and distributing DVDs instead of tape. We then interviewed videographers, hired a production company, coordinated interview questions, supervised the interviews, managed the editing and production process, designed the DVD covers and shepherded the printing and delivery of the final product.

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